How do I compare date ranges in GA4 reports?
Asked on Oct 06, 2025
Answer
In Google Analytics 4 (GA4), you can compare date ranges to analyze how your website or app performance changes over time. This feature is available in the Reports section, where you can adjust the date range to include comparisons.
- Sign in to your Google Analytics account.
- Navigate to Reports → Engagement or any other relevant report.
- Click on the date range selector at the top right of the report.
- Check the "Compare" option and select the date ranges you wish to compare.
- Apply the changes to view the comparison in your report.
Additional Comment:
- Comparing date ranges helps identify trends, seasonal changes, and the impact of marketing campaigns.
- You can compare custom date ranges or use predefined options like "Previous period" or "Same period last year."
- Ensure your selected date ranges are relevant to the analysis you aim to conduct.
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