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How do I track custom events for a mobile app in GA4?

Asked on Oct 02, 2025

Answer

To track custom events for a mobile app in Google Analytics 4 (GA4), you need to implement event tracking using the Firebase SDK. This involves defining the custom events you want to track and then logging these events in your app's code.
<!-- BEGIN COPY / PASTE -->
    // Example of logging a custom event in a mobile app using Firebase SDK
    FirebaseAnalytics.getInstance(context).logEvent("custom_event_name", new Bundle());
    // Add parameters to the Bundle if needed
    Bundle params = new Bundle();
    params.putString("param_name", "param_value");
    FirebaseAnalytics.getInstance(context).logEvent("custom_event_name", params);
    <!-- END COPY / PASTE -->
Additional Comment:
  • Ensure the Firebase SDK is correctly integrated into your mobile app.
  • Define clear and meaningful event names and parameters for better reporting.
  • Test the event logging in a development environment before deploying to production.
  • Review the events in GA4 by navigating to Reports → Engagement → Events.
✅ Answered with Analytics best practices.

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